Wednesday, 29 February 2012

Western Europe B2C E-Commerce Status - Key Findings

10% of individuals in the UK accessed the Internet with their mobile phone in 2010 - above the EU average of 7%. UK M-Commerce sales are forecasted to more than double until 2013. The expected boom of M-Commerce will be driven by new technologies and the growing penetration of smartphones.


B2C E-Commerce sales in France reached more than EUR 30 billion in 2010.


El Corte Ingles was the leading B2C E-Commerce player in terms of unique monthly visitors in Spain in May 2011, followed by Privalia.com, Carrefour, Casa del Libro, Zara, La Redoute and Venca.


The share of B2C E-Commerce on total retail sales in Italy grew from 4% in 2009 to 6% in 2010.


The number of Internet users in the Netherlands reached 15 million in 2010, accounting for 90% of the total
population.


Belgian B2C E-Commerce sales increased by +15% in 2010 (vs. 2009). 95% of Belgian online retailers see a bright future for 2011, however, 84% expect more international competition.

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