Thursday, 7 June 2012

Offering more payment options is a good idea


What would be a greater disappointment for an ecommerce business than to have a customer walk out because she was not able to make the payment? This happens when the ecommerce site is unable to support different payment options.
Make payment options easier
The bottom line of good e-retail business is to offer as many payment options to the online shopper as possible. The fewer the payment options, the lesser the chances of retaining the customer. This is why:
What would the ecommerce website shopper feel like, if at the end of the shopping process, the card she swipes is not accepted?
This can be a big put off. It is likely to turn that customer off the ecommerce site forever. That is why it is very important to offer more and more payment options on your ecommerce website.
Get the services of more payment providers
Ecommerce shopping is not all about just getting the customer to visit the ecommerce web site in which the visitor goes to the ecommerce shopping cart. It is the next steps that matter.
It is a good idea to be affiliated to payment option providers to facilitate more payment options. Yes, this is not free service, but a small payment which yields enormous returns in the form of more happy customers is a far more sensible idea than limiting the payment options on the business ecommerce and losing the customer for all time.

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